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Kasumigaura Marathon 2016

When \\\\\\\"blustery\\\\\\\" wasn\\\\\\\'t even the right word. Read the race report here!

31st Marathon and my 6th Consecutive GCAM. Race report here.

 

Category Archives: Gear

Media Release: Jabra Elite Sport Brings True Wireless Freedom to Malaysia

Jabra Elite Sport Brings True Wireless Freedom to Malaysia

I. The first in the new Elite franchise completes Jabra’s comprehensive range of next-generation wireless sports headphones with a product choice for everyone.
II. GN Netcom announces new distributor for Malaysia as part of marketing strategy for Jabra products nationwide

KUALA LUMPUR – June 7th 2017: After the worldwide success of the Jabra Elite Sport – the first in a brand new franchise of next generation wireless headphones, Jabra’s most technically advanced true wireless sports earbuds comes to Malaysia and is poised to take your workouts to “elite” level.

Setting a new benchmark in user experience and technology, the Jabra Elite Sport is the true training aid that delivers ultimate freedom of movement, ground-breaking in-ear fitness analysis and great music for anyone who wants to work out. Among its distinctive features are:

  • Superior sound with four microphones for intelligent switching during calls.
  • Secure, cord–free wearing style with dual or single earbud use.
  • Advanced personalised fitness analysis using in-ear heart rate monitor.
  • Three year extended warranty against sweat* with IP67 rated protection and is sweat and waterproof – tested to work for at least 30 minutes whilst submerged in up to one metre of water.
  • Heart rate app with above 90% accuracy reading.
  • Up to three hours of stereo music and calls, plus six hours additional charge from the carry case

Used with the Sport Life App, the Jabra Elite Sport is the ideal fitness gadget for anyone. Users can gauge their fitness level via the VO2 Max measurement, as well as improve their run timings through the race-time predictor, and plan their workouts for maximum effectiveness with the recovery advisor. The updates are delivered in real-time via the intelligent in-ear coaching, ensuring an uninterrupted workout.

The Jabra Sport Life app also captures and tracks your fitness development over time, providing a range of information to help you improve your fitness level in the future, including distance covered, pace, route, calories burnt and training effect.

Thus far, the Jabra Elite Sport has received a phenomenal response across the world with many sports and fitness enthusiasts making it their go-to device whether in the gym or outdoors. Given the exceptionally strong global following received, the device is poised to also garner a similar reaction from Malaysia.

The device was developed for the 77 per cent** of people preferring to train without wires and the 69 per cent** who regularly listen to music as they workout.

René Svendsen-Tune, CEO of Jabra said: “What truly excites me about our first true wireless earbuds is that they offer an experience that only Jabra can bring-to-life. We’ve used our R&D expertise from across the GN Group to deliver not just the most technically advanced true wireless sports earbuds, but actually the most complete cord-free experience for our customers. Jabra Elite Sport is an example of an intelligent sound solution that delivers calls and music very well, and does so much more besides”.

The Jabra Elite Sport’s call and music functions supports all major smartphone operating systems with Bluetooth, while its performance tracking and fitness apps are available on both Android and iOS devices. Find out more about Jabra Elite Sport at: http://www.apac.jabra.com/elitesport

No Wires No Worries – Complete Freedom
As a true wireless sports earbuds, the Jabra Elite Sport delivers a cord-free audio experience, with outstanding stereo sound for calls and music, as well as full sports functionality. Choose from three ear gels, three sizes of ear foams and three wingtips for the best, personalised fit and comfort and never worry about an earbud slipping out during an intensive workout session.

Join the Elite! The Jabra Elite Sport

Superior Audio Quality with Noise Cancellation
The state-of-the-art earbuds deliver superior audio quality for calls and music sans wires. Featuring two microphones in each ear bud, the ear buds are designed to pick up your voice through the first microphone, while the other aims to pick up external noises. The Jabra Elite Sport can switch between the earbuds receiving the least noise, as well as remove the background noise by differentiating the separate feeds it receives on each ear bud, leaving only the crystal-clear clarity of your voice in any environment.

If a call comes in whilst you’re running, voice controls and audio prompts let you manage your calls without having to touch your phone.

Hear Your Surroundings While Running
When activated, the Elite Sport’s HearThrough technology allows the in-ear speakers to recreate ambient sounds, ensuring that runners are aware of their surroundings including unexpected incoming traffic and other dangers, while plugged in.

Both Mono and Stereo
The Elite Sport comes with two individual earbuds, offering users the option to use a singular earbud for mono playback and calls through its primary (right) earbud which communicates directly to the user’s smartphone via Bluetooth. The secondary (left) earbud, which connects to the primary earbud via near field magnetic induction, automatically reconnects when both earbuds are placed within 25cm, allowing for a seamless transition between conversation and stereo music.

Medical Grade Credentials
Pioneers in sound, from sports earbuds to hearing aids, Jabra (as part of the GN Group) has used its unique understanding of high-quality sound in the development of Jabra Elite Sport. Created in collaboration with engineers from ReSound, a specialist in medical grade sound solutions and a world leader in Smart Hearing Aids, Jabra Elite Sport draws on more than 145 years of experience in hearing innovation and fit.

Leading the Next Generation of Jabra Products
The Jabra Elite Sport comes right after the introduction of two world’s first sports audio devices.

These are the optimised for running, Jabra Sport Pulse Special Edition (the world’s first sports headphones to feature automatic (and continuous) VO2 Max fitness testing); and the optimised for the gym, Jabra Sport Coach Special Edition (the world’s first sports headphones to feature automatic repetition counting through the TrackFit motion sensor).

Together with these devices, Jabra gives the world a truly comprehensive selection of wireless headsets for anyone who wants to work out. Like the Jabra Elite Sport, both devices come with a reinforced by a three-year extended warranty against sweat. These devices reinforce Jabra’s position as a leading expert in intelligent sound solutions, particularly for those with an active lifestyle.

Linora Low (Left) with KC Yap-GN Netcom Malaysia Country Manager with their Jabra Elite Sport Devices.

New Jabra Distributor for Malaysia
On a separate note, GN Netcom has announced the appointment of AMT PC Distributors Sdn Bhd as its sole distributor for all Jabra products in Malaysia. This is part of its branding and distribution strategies to bring the Jabra brand and its products closer to consumers, especially in the fast-growing sports and fitness niche segment.

Elite Sport Pricing and Availability
The Jabra Elite Sport (RM1,259) is now available at selected outlets from the following retailers and selected Jabra resellers: All IT Hypermarket, ViewNet Computer, Thundermatch Technologies, Mobile Arena, NOP Cellular, HLK Superstore and Lazada.

Exclusive E-commerce Partner in Malaysia
Lazada Malaysia is the exclusive e-commerce partner for all Jabra products in Malaysia. For any purchase of Jabra Sports products (Elite, Pulse, Coach & Pace) at Lazada Malaysia, customers will be entitled to a free Pineng PN-920 20k mah power bank worth RM79. This promo is exclusively for Lazada Malaysia customers shopping during the Riang Ria Raya Campaign – happening from 19 May – 30 June. For more information, logon to www.lazada.com.my

*One-year manufacturer standard warranty, registration required through Jabra Sport Life app to activate additional two-year warranty period
**Global Survey of 5,000 respondents: Jabra Sport Audio Survey, Nov 2015

PR CONTACT (Malaysia)
Mustard Tree Communications
Shanty Dass at ‎012 928 2896 or shanty@mustardtree.com.my
Kelly Lee at ‎012 513 3986 or Kelly@mustardtree.com.my
Jade Wong at ‎012-2195289 or jade@mustardtree.com.my
Joshua Rayan at ‎012-3688042, jr@jr.com.my

About Jabra
Jabra is a leading international developer and manufacturer of a broad range of communications and sound solutions committed to let people hear more, do more and be more than they ever thought possible. The consumer and business divisions of Jabra markets corded and wireless headsets, plus mobile and in-office speakerphones that empower individuals and businesses through increased freedom of movement, comfort, and functionality. Jabra employs around 1000 people worldwide and in 2015 produced an annual revenue of DKK 3,229 million.

Jabra is the brand of GN Netcom, a subsidiary of GN. As part of the GN group Jabra has a reputation for innovation, reliability, and ease of use that goes back almost 150 years. GN comprises a unique portfolio of medical, professional & consumer sound solutions that makes life sound better through its research, insights, and expertise in sound. GN operates in more than 90 countries across the world, has more than 5,000 employees and is listed on Nasdaq Copenhagen. www.apac.jabra.com

© 2017 GN Netcom A/S. All rights reserved. Jabra® is a registered trademark of GN Netcom A/S. All other trademarks included herein are the property of their respective owners. (Design and specifications subject to change without notice).

Saucony Freedom ISO

 

The above is an excerpt from the Saucony blog post about the Freedom ISO. When early photos of the shoe appeared on the Internet last year, the first all-EVERUN (topsole and midsole) shoe from the company generated considerable excitement. Now that the launch in Malaysia is imminent, and that I’ve put in more than 60K in them, it’s time to put out this review.

But first, the specs…

  • Full length EVERUN midsole and topsole.
  • Engineered mesh with ISOFIT.
  • Totally rad translucent Crystal Rubber outsole.
  • Significant toe-spring.
  • Support frame for the heel.
  • Blue-black-citron colorway for men, blue-citron for women.
  • Stack height of 19mm/15mm (heel/forefoot) for a 4mm offset.
  • 9.8oz for my US10.

The Freedom ISO (FISO) comes with a spare set of flat laces. I switched the blue ones out for the yellow purely for cosmetic reasons :) . The shoes look amazing out of the box, the design is one of simplicity. No superfluous overlays and strips. Even the traditional heel counter is absent, replaced by a single thin strip of plastic called Support Frame (a little more on that below). A one-piece engineered mesh upper is a little stretchy and its integrated lace loops complement the ISOFIT system. This iteration of ISOFIT has seen some refinement since the first Zealot, and I’ve not encountered any bunch-ups in all runs. Reflective elements are generous – on the tongue, logo and heel.

The wide tongue has some ribbing which cushion against pressure of the laces. So you can lace up for an even greater locked down feel. Since the tongue is integrated with the ISOFIT system, there’s no chance of it ever slipping.

In your hands, the shoes certainly don’t have the flyweight feel of a racing flat. Although weighing in at 9.8oz (a tad heavier than the Kinvara 8, TPU being heavier than traditional EVA), they’re still what majority will call lightweight. Employing a minimal approach on the upper has allowed Saucony to pare away the unnecessary “fat” and thus offset the TPU “weight gain”.

Flip the FISO over and you’ll see the very colorful take on the full-contact outsole. It’s not carbon nor blown rubber but a compound called Crystal Rubber. I wasn’t able to get more information on Crystal Rubber but it has a translucent look allowing the designers to go a little wild. It’s said to be just as durable, if not more, than the traditional rubber. The shallow lugs are still in TRI-FLEX configuration and the strip of hollowed out section reveals the EVERUN material.

As with the Kinvara 8 (K8), the Freedom is true to size for me. Nevertheless, it’s always good to try several sizes out at the stores. Step-in feel is very comfortable, and you do feel the 3mm layer of EVERUN topsole just under the sockliner. The upper and ISOFIT combines well and it feels like having thin socks with a slab of cushioning on. The stitching around the edges of the wide tongue were executed very well – there won’t be any rubbing around the edges for sure.

You don’t get nor feel much structure anywhere around the upper. Even the so-called Support Frame is not stiff, ultimately minimalist – more of a clip than a full-on heel counter.

At this point, you’ll probably be wondering how the Freedom ISO rides and how it compares to the K8 [reviewed here]. The curiosity is understandable, since both are within an ounce of each other, are light, versatile and have 4mm offsets.

Well, the FISO has more ground contact feel, what with its lower stack heights. Its cushioning is a lot subtler than the softer and bouncier K8. It’s there all right, but it’s not in-your-face. The FISO’s ride is firmer and feels more planted. Those expecting a mushy run will have to look elsewhere. You’d want to go fast in the Freedom.

Transition is silky smooth, offering an assured hold on the road, wet or dry. I’ve took them out in the rain, covered some sections which are pebbly and sandy and have come away pretty impressed with the Crystal Rubber material. It has an almost tacky feel like that of PWRTRAC, Saucony’s other outsole material.

I’ve not had any issues with the breathability in this hot and muggy climate as ours and as with the K8, my preference has been to go with thin socks. However, if your socks collection consists of the thicker variety, I’d suggest upsizing to allow for some room in the toebox area.

The FISO joins the K8 as my go-to shoes of late and both will be in my packing list for the Gold Coast Airport Marathon this July.

The Saucony Freedom ISO will be launched very soon, and will be available in Stadium and Running Lab stores as well as selected RSH outlets nationwide. They will retail at RM529. Do follow the Saucony Malaysia Facebook page (link below) for information about the Freedom’s launch and availability.

Disclosure: I am a Saucony Malaysia Ambassador but the opinions expressed above is based from my own personal experience and miles logged in the shoes. This review is in no way whatsoever influenced by Saucony Malaysia.

Saucony Kinvara 8


I’ve worn a lot of shoes but the one consistent presence in my running the last 3-4 years has been the multiple versions of the Kinvara, way before I was even drafted into the Saucony Ambassadorial role.

It’s hard not to like the Kinvara. Light, breathable, low-drop, cushioned minus the mushiness, making it all near perfect for uptempo running and racing over all but the shortest of distances when a firmer ride works better. I’ve worn versions 1, 3, 5 and 7 of the Kinvara and while the ride changed this way and that over the years, the versions still maintain its legacy of light, cushioned and responsive. This makes the Kinvara a safe bet for a large segment of runners out there.

EVERUN TPU material and TRI-FLEX outsole configuration made their way to the Kinvara line with the version 7, but the casual wearer could be forgiven for not “feeling” the touted EVERUN hype, compared to say the Ride 9, Zealot ISO 2 or Triumph ISO 2/3. That was because EVERUN was used just as a heel insert within the midsole, unlike the topsole layers of the aforementioned siblings. In summary, the expected bounciness was less palpable. Nevertheless, I still found the K7 to be an improvement over the K5 (I skipped the 6 since I already had 2 pairs of K5 in rotation along with the Ride and Zealot) in terms of overall durability. The Tokyo and Boston editions of the K7 are still in active rotation but their usage are now under serious threat due to the arrival of the Kinvara 8!


So what’s the big deal about the 8? A fair bit actually, albeit the black/citron colorway is similar to the K7’s slime/black. Here are the high level specs, with the improvements marked with an *

  • 23mm (Heel)/19mm (Forefoot) for a 4mm offset.
  • Full-length EVERUN topsole*
  • Revamped upper which is super breathable*
  • Simplified use of Flexfilm*
  • Inner sleeve
  • Less intrusive Pro-lock*
  • Tongue is now better padded to take the pressure off the laces. It’s also long enough to accommodate full lacing*
  • Unchanged TRI-FLEX outsole configuration.
  • Slight increase in weight. Still a lightweight at 8.3oz for US10. Comparatively, the K5 weighed 7.5oz while the K7 8.15oz.

I’ve logged just over 60K in the K8 so far, which comprised of a 24K, 20K (at sub-4 MP), and many more shorter ones and I can say that I just love how the shoe feels. Moving the EVERUN from the midsole to the topsole was a stroke of genius. Skeptics will think that it’s just a marketing gimmick but it does work – the wearer gets the benefits of the springy and responsive cushioning right where it matters while minimizing the weight gain of the shoe. TPU is heavier than traditional EVA, so a full EVERUN midsole will need to have a wildly engineered upper like the Freedom ISO (my next review!) to mitigate the weight gain.

The fit is similar to the K7, while not as roomy up front as the Triumph ISO 3, your toes won’t end up scrunched together. There’s certainly enough room for foot swelling right up to ultra distances under 100K. The Pro-lock no longer feels as restrictive and with the improved padding on the tongue, I’m able to lace down further without the added pressure on top of my feet.

The K8 is surprisingly stable, thanks to the semi-rigid medial heel counter as well as the overlay on the lateral side of the midfoot. I found the recent marathon-paced 20K done in the rain to be particularly enjoyable. The legs felt less beat up due to the topsole and in case you’re unaware, the EVERUN material is less susceptible to temperature changes, retaining its cushioning and responsive qualities even in cool/cold weather.

With the K8, Saucony has taken a long-time favorite and made it even better. If I had to pull a shoe out from my rack for a last minute race, this would be it. If I had only 1 shoe to run in, this would be it.


The Saucony Kinvara 8 is already available in Stadium and Running Lab stores as well as selected RSH outlets nationwide, and it best of all, it still retails at RM429, the same as the K7. Unless you’re no fan of the new-found smooth and bouncy responsiveness or the miniscule weight gain, I don’t see why you’d opt the 7 over the 8.

Disclosure: I am a Saucony Malaysia Ambassador but the opinions expressed above is based from my own personal experience and miles logged in them. This review is in no way whatsoever influenced by Saucony Malaysia.

Saucony Triumph ISO 3 NYC Edition


I’ve not worn shoes weighing 10oz or more for close to a year. Even the “bulkiest” in my rotation i.e. the Ride 8, Zealot ISO and Guide 9 are all a shade under 10oz. With the Ride and Zealot approaching EOL (End of Life), I’ve to line up a replacement quickly since I’ve several races in mind up till July 2017. So I popped over to Running Lab to check out several Saucony models, namely the Ride 9, Zealot ISO 2, Triumph ISO 2, it was the latest Triumph ISO 3 NYC edition (TISO3NYC) that tickled my fancy, despite weighing in at 11oz (312g) for US10.

Here are the reasons why:

  1. Of the models I tried, the TISO3NYC has the most accommodating toebox.
  2. I was looking for a pure trainer, thus the 8mm drop on a thicker stack height was something I’m OK with.
  3. Despite its looks, it’s incredibly smooth and well-balanced (more on this later).
  4. The 11oz felt like half ounce lighter. I only weighed the shoe just before paying for it.
  5. It has all the latest tech that Saucony has put into the market.
  6. It’s slightly more flexible than the Triumph ISO 2.

Please note that I’ve not had prior experience in the pre-EVERUN Triumphs nor the Triumph ISO 2 (TISO2) other than the few minutes of wearing it in-store. Also noteworthy is the fact that the NYC edition was a special release in conjunction with the NYC Marathon and has subtle differences compared to the regular TISO3. The NYC edition has stock exchange design cues all over the upper, outsole, sockliner and even box. The light blue colored fabric around the collar and tongue of the NYC edition feel plusher and more luxurious compared to the regular version. What’s unchanged are the EVERUN midsole and TRIFLEX outsole construction – which means the regular version will share nearly all the wear experience of the NYC edition. For simplicity sake, this review applies both to the NYC as well as the regular version of the Triumph ISO 3. The regular version is only expected to land in Malaysia sometime Q1 2017.

Medial view.

Lateral view.

If you’ve been keeping count, the TISO3 is the 14th edition in the Triumph lineage. Its looks is understated probably due to the classy black and blue colorway combo. The ISOFIT inner-sleeve system which I love in the Zealot is also retained although the TISO3 sees 1 less “finger wrap” than the TISO2’s. The tongue is very well padded as is the collar, and plushness is what you’ll get when you pull them on. Because it’s part of the ISOFIT system, the tongue stays in place all the time. Flexfilm strips holds the engineered mesh upper together while around the heel, an external piece of PU Support Frame, marketing talk for “heel wrap/counter” provides some structure to that area. A large reflective strip runs vertically down the rear of the shoe.

Like the TISO2, the TISO3 also features a full length EVERUN topsole and heel insert. However the midsole of the TISO3 has been hollowed out, creating a center of pressure sweetspot with each footstrike. You can now see the EVERUN foam when you flip the shoe over. It has heel and forefoot stack heights of 30mm and 22mm respectively for a 8mm heel offset. Unlike shoes with high heel offsets (10mm and above), 8mm smoothes out the heel to toe transition and one doesn’t get the jarring effect of the difference in stack heights.

The outsole retains the now familiar TRIFLEX configuration. There’s more rubber used now, with each of the strips noticeably wider. Flex grooves are deeper which ups the flexibility of the shoe. In the case of the TISO3NYC, you get a unique 2-color outsole indicative of the up/down movement of the stock indices.

How does the shoe ride? In 2 words: smooth and plush. Regardless of you’re the sort to heel/midfoot/forefoot strike, you’re assured a very comfortable run. If you’re a heel striker, you will certainly feel the silky transition as you toe-off. It also rides stable for a neutral trainer to me. The stock sockliner doesn’t rub my feet the wrong way, no rubbing nor chafing around the arch region. The TISO3 just feels very balanced, in terms of weight distribution. The heel doesn’t feel much more overly contructed than the mid or forefoot regions – just very even, very neutral. If you were to place the TISO3 on a tip of a wedge right in the middle, the shoe will even out on both ends and not tip over at the heel nor forefoot.

Where the Fastwitch and Kinvara will get you running fast, the TISO3 will put the enjoyment back into your long and easy runs. I enjoy the miles I put into TISO3 so much that I ran in it for the whole week without any shoe rotation, with the longest run at 15K. Since I was coming off the recovery from P78, the total clocked for the week was 47K. Most of the miles were in the 6:30-40 pace range but I had no problems pushing it down to 5:45 as well. There’s a limit to how much you can sustainably push it at that quicker pace though. Its weight will eventually prove a factor. 5-7Ks of 5:30s and a sub 5:00 K tired me out. The 2oz do make a difference over the course of a marathon or ultra!

The TISO3 has no traction problems with concrete, tarmac, dirt, and loose sand but avoid residual mud. Some tiny pebbles were lodged in between some grooves but the TRIFLEX outsole (made up of iBR+ and carbon rubber) performed very well. I reckon 700K to be a reasonable number to hit for the life of this shoe.

I’d say that the TISO3NYC is a great shoe to be logging your slow to moderate miles in. It’s ultra plush and smooth, flexible and stable enough for a lot of people out there. Because it carries an extra heft, it’s best fitted into a rotation with other shoes such as the more responsive Ride 9, Zealot ISO 2 or the ever trusty lightweight and race-ready Kinvara 7 (review here). They’re all EVERUN models.

At RM599, the Triumph ISO 3 NYC edition is positioned as Saucony’s premium neutral trainer and is available on a very limited basis from Running Lab Tropicana City Mall. You’ll be able to check out the regular version of the Triumph ISO 3 in a couple of months’ time.

Disclosure: I am a Saucony Malaysia Ambassador but the opinions expressed above is based from my own personal experience and miles logged in them. This review is in no way whatsoever influenced by Saucony Malaysia.

Saucony® Launches Freedom ISO™ With Full-Length EVERUN™ Midsole

 

 

Freedom ISO™ Combines One-Two Punch Of Brand’s Award-Winning Tag-Team Technologies, Resulting In Running Experience That Starts Amazing, Stays Amazing

WALTHAM, MA (November 21, 2016) – Have you ever run and felt like you could run forever? The road unwinds effortlessly, the air is crisp and the sunrise perfect.  As the miles click by, you’re brimming with boundless energy, euphoria, and a sense of runaway freedom. Some refer to the feeling as “runner’s high,” others a “second wind.” At Saucony it’s called the Freedom ISO™ and it delivers a running experience that not only starts amazing−it stays amazing−no matter how long your run.

Launching December 1, 2016, the Freedom ISO is the first-ever performance running shoe with a full-length EVERUN midsole. Combined with Saucony’s dynamic ISOFIT™ fit system, the Freedom ISO delivers the one-two punch of Saucony’s award-winning tag-team technologies. The result is the brand’s most technologically advanced shoe ever created.

Starts Amazing, Stays Amazing

“Finding a new way to liberate and expand the running experience−free of boundaries, full of freedom−reflects our relentless commitment to both the runner and innovation,” said Tom Hartge, senior vice president of global footwear for Saucony. “The Freedom ISO sets the course for Saucony to create a whole new running experience that’s unlike anything before. It’s EVERUN unleashed, designed to make you want to run, while fully enjoying the feeling that you could actually run forever.”

 

The Freedom ISO’s full-length EVERUN foam midsole maintains cushioning properties three times longer than standard EVAs while returning 83% of the energy absorbed. Adding to the extraordinary durability and flexibility of the Freedom ISO’s EVERUN midsole material, Saucony is pairing a TRI-FLEX™ crystal rubber outsole that also displays exceptional resistance to wear. Besides being resilient, the crystal rubber compound matches the considerable flexibility of the EVERUN foam, allowing for greater adaptation to different foot proportions and freedom of motion underfoot. In addition to the full-length EVERUN midsole, the Freedom ISO also incorporates EVERUN Topsole construction for even greater energy return and continuous, fluid cushioning with every stride.

 

Weighing in at 9 ounces for men and 8.1 ounces for women, the 4mm-offset Freedom ISO’s lightweight, racing-inspired ISOFIT sleeve creates a dynamic fit system while the breathable engineered stretch mesh upper and streamlined heel support frame add to the shoe’s impressive fit and lightweight performance.

“Our engagement with runners informs our execution,” said Hartge. “Our intent is to bring purpose and thought to every design element. The Freedom ISO, with its full-length EVERUN platform, moves the focus from equipment to experience. The true significance of the Freedom ISO is that all the elements come together in perfect harmony.”

 

For more information on the Saucony Freedom ISO, contact Sharon Barbano at sharon.barbano@saucony.com.

 

About Saucony: Saucony, a division of Wolverine Worldwide, Inc.(NYSE: WWW), is a leading global running lifestyle brand that fuses performance, innovation and style to create compelling footwear and apparel with its widely recognized brands Saucony and Saucony Originals.  Founded in 1898, Saucony continues to inspire runners everywhere with its award winning innovations, including EVERUN™, ISOFIT™, Geometry of Strong™, PWRGRID+™, and the Total Run System™ apparel line. At Saucony, a good day is when we get to run. A great day is when we inspire someone else to run. For more information, go to www.saucony.com.

 

 

SHARON BARBANO
PUBLIC RELATIONS
SAUCONY & WOLVERINE BOSTON
617.824.6126
617.616.6126
500 Totten Pond Road
Waltham, MA

 

 

FIND YOUR STRONG

Saucony® Triumph ISO2 Named By Runner’s World As International Editors’ Choice For Best Shoe In The World For 2016

 

Triumph ISO’s Proven Track Record Earns Itself Industry’s Top Performer Of The Year Recognition

WALTHAM,  MA (November 22, 2016) – Saucony, relentlessly committed to elevating the running experience through performance innovation, is excited to announce that the Triumph ISO2, featuring Saucony’s EVERUN™ continuous cushioning technology, has been named by Runner’s World as the International Editors’ Choice for “Best Shoe in the World” for 2016. The prestigious award, selected by the editors of 20 editions of Runner’s World around the globe, was presented to Saucony at the Runner’s World 50th Anniversary Celebration in New York City in early November. All of the International Editors’ Choice Awards are now officially acknowledged in the publication’s December 2016 issue. Click here for the Runner’s World video review of the Triumph ISO2.


The Saucony Triumph ISO has a proven track record in the running community as demonstrated by its ongoing recognition from Runner’s World, the world’s largest media brand in running. Prior to the Triumph ISO2’s International Editors’ Choice Award, the standout neutral trainer was named Editor’s Choice in the publication’s 2015 Winter Shoe Guide. The inaugural Triumph ISO was also recognized with an Editor’s Choice Award in the 2015 Spring Shoe Guide.

“We’re so honored that Runner’s World and the global running community continue to put Saucony on top of the podium,” said Doug Smiley, business unit manager for Saucony footwear. “The Triumph ISO allows us to demonstrate what is possible when you innovate to elevate the running experience. Our ongoing product philosophy focused on every aspect of the runner’s stride continues to drive us, resulting in game-changing technologies like the Triumph ISO’s EVERUN Topsole™ construction. We can’t wait for runners to now try the all-new Triumph ISO3; we’ve taken the EVERUN experience to yet another impressive level.”

The Runner’s World International Editors’ Choice award for “Best Shoe in the World” is part of Runner’s World’s global initiative to find, test and designate the best shoes on earth for its readers in the countries where it currently publishes: Argentina, Australia/New Zealand, Belgium, Brazil, China, France, Germany, Hungary, Italy, Mexico, The Netherlands, Norway, Poland, South Africa, Spain, Sweden, Turkey, United Kingdom and the United States.

The Saucony Triumph ISO3, with an increased EVERUN landing zone for maximum energy return, is now available at select specialty run retailers in men’s sizes 7-13, 14 and 15, and women’s sizes 5-12.

About Saucony: Saucony, a division of Wolverine Worldwide, is a leading global running lifestyle brand that fuses performance, innovation and style to create compelling footwear and apparel with its widely recognized brands Saucony and Saucony Originals.  Founded in 1898, Saucony continues to inspire runners everywhere with its award winning innovations, including EVERUN™, ISOFIT™, Geometry of Strong™, PWRGRID+™, and the Total Run System™ apparel line. At Saucony, a good day is when we get to run. A great day is when we inspire someone else to run. For more information, go to www.saucony.com.

SHARON BARBANO
Public Relations
Saucony & Wolverine Boston

  1. 617.824.6126
  2. 617.616.6126

500 Totten Pond Road
Waltham, MA

FIND YOUR STRONG

Media Release: Saucony® Launches The Saucony Stride Lab™ App

 

 

FOR IMMEDIATE RELEASE

SAUCONY® LAUNCHES THE SAUCONY STRIDE LAB™ APP
Saucony’s Human Performance & Innovation Lab Now Puts The Power Of A Personal Biomechanics Lab In The Palm Of Every Runner’s Hand

WALTHAM, MA (November 3, 2016) – “To keep runners running, it’s not enough to get them in the right shoe; we need to help them build better running bodies,” says Spencer White, head of the Saucony Human Performance & Innovation Lab, the brand’s state-of-the-art running research center focused on empowering runners through performance innovation. Today, the Saucony Lab figuratively opened its doors to runners everywhere with the launch of the Saucony Stride Lab app, the first interactive tool that puts the power of a cutting-edge biomechanics lab in the palm of every runner’s hand.

The Saucony Stride Lab app, developed in partnership with Jay Dicharry, MPT, SCS, author of Anatomy for Runners, empowers the individual runner to build a better running body right from their personal mobile device. The Stride Lab’s innovative interface first guides the individual runner through a multi-step personal evaluation that includes their stance, mobility, stability and stride−all from their iPhone. The Stride Lab then instantly interprets the data, prioritizes the results and delivers to the runner a customized and ever-evolving plan of running-specific exercises and dynamic drills to optimize their running experience. The Saucony Stride Lab app is now available as a free download at iTunes.

“With the launch of the Stride Lab app we’re throwing open the doors of the Saucony Human Performance & Innovation Lab, sharing decades of expertise and research in stride analysis and biomechanics to help runners perform and feel better,” said White. “That information, in combination with Jay Dicharry’s world-renowned expertise in biomechanical analysis and sports athletic performance, has allowed us to create a personal running lab experience, customized for each individual runner and accessible from their mobile device at their convenience.”

“Working with tens of thousands of runners, from the novice to the Olympic level, has shown us that people are different, that they can and should run in a manner that complements their body structure,” said Dicharry. “It’s critical that runners first assess their stance, mobility, stability and stride to determine the best way for them to run. The Saucony Stride Lab app allows runners do just that, and then determines a running-specific plan of BodyWork exercises and running drills that they can follow to maximize their running performance. While other apps track the quantity of your run, the Stride Lab app will improve the quality of your run.”

The Saucony Stride Lab app will be launched to the running community at the Saucony booth at the 2016 TCS New York City Marathon Health and Wellness Expo taking place at the Jacob K. Javits Convention Center in New York City from Thursday, November 3rd through Saturday, November 5th.

 

How Does The Saucony Stride Lab App Work?

1. Get Evaluated: From your iPhone, the Stride Lab app will guide you through a 7-point assessment where we can benchmark your body and identify limiters that stand in the way of your running goals.

2. Get Your Plan: Receive a customized plan of running-specific exercises and drills that address your unique issues to improve your running experience for the long term. The Stride Lab app will give you up to five BodyWork exercises at a time to perform three-times a week. You can go through them all at once or fit them in at your convenience.

3. Get Running: Check in with the Stride Lab app before every run for a series of dynamic running drills to incorporate into your daily run.

4. Get Points: Just like a personal coach, the Stride Lab app keeps track of all the great work you’re doing. See your BodyWorks score rise as you complete your tasks.

5. Get Progress: Every few weeks the Stride Lab app will ask you to re-evaluate yourself to see how you’re improving and whether you are ready to focus on the next challenge.

For more information on the Saucony Stride Lab app, please contact Sharon Barbano at sharon.barbano@saucony.com.

About Saucony: Saucony, a division of Wolverine Worldwide, Inc.(NYSE: WWW), is a leading global running lifestyle brand that fuses performance, innovation and style to create compelling footwear and apparel with its widely recognized brands Saucony and Saucony Originals. Founded in 1898, Saucony continues to inspire runners everywhere with its award winning innovations, including EVERUN™, ISOFIT™, Geometry of Strong™, PWRGRID+™, and the Total Run System™ apparel line. At Saucony, a good day is when we get to run. A great day is when we inspire someone else to run. For more information, go to www.saucony.com.

About Jay Dicharry, MPT, SCS: Dicharry is a physical therapist, board-certified sports clinical specialist, researcher, author, and coach. He built his international reputation as an expert in biomechanical analysis as Director of the SPEED Clinic at the University of Virginia. Through this innovative venture, Dicharry was able to blur the lines of clinical practice and sports engineering to better understand and eliminate the cause of overuse injuries in endurance athletes. His unique approach goes outside the traditional model of therapy and aims to correct imbalances before they affect your performance. Dicharry literally wrote the book on running gait assessments: he is author of “Anatomy for Runners,” has published over 30 professional journal articles, co-directs the annual University of Virginia Running Medicine Conference, and consults for the US Air Force and USA Track and Field. His research focus on footwear and the causative factors driving overuse injury helps provide his patients with an unmatched level of innovation and success. Having taught in the Sports Medicine program at UVA, he brings a strong bias towards patient education, and continues to teach nationally to elevate the standard of care for Therapists, Physicians, and Coaches. He currently directs the REP Lab in Bend, OR.

SHARON BARBANO
PUBLIC RELATIONS
SAUCONY & WOLVERINE BOSTON

T. 617.824.6126
F. 617.616.6126

500 Totten Pond Road
Waltham, MA

FIND YOUR STRONG

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